I use photoshop for all my email work.
I design 40–50 emails per month for Tyndale, understanding that recipients typically scan emails for just a few seconds before deciding to engage or delete them. That’s why my email graphics and imagery are crafted to clearly define content sections and drive engagement.
With a keen awareness of email client limitations, image blocking challenges, and best design practices, I ensure each email meets marketing standards and vendor deadlines seamlessly.
The study bible marketers handed me three word documents containing light copy, a PDF sample excerpt and 3D graphics for the available editions. With the content in my hand, I began wireframing the landing page for desktop, tablet and mobile use.